Dubai is set to host a groundbreaking real estate exhibition, ‘Rise’, launched by the Dubai World Trade Centre (DWTC). Unlike traditional property expos, ‘Rise’ aims to serve as a comprehensive platform for urban planners, infrastructure developers, and real estate professionals to collaborate on shaping the cities of tomorrow.
Mahir Abdulkarim Julfar, Executive Vice-President at DWTC, stated, “Rise will be a hub for those in city planning, new ways to build infrastructure, and real estate spanning decades.” This initiative reflects DWTC’s commitment to fostering innovation and sustainable growth in the real estate sector.
The announcement of ‘Rise’ coincides with the ongoing expansion of the Dubai Exhibition Centre (DEC), a Dh10 billion project aimed at doubling the city’s capacity to host large-scale events. Upon completion in 2031, the DEC will feature 180,000 square metres of exhibition space, making it the largest purpose-built indoor events and exhibitions venue in the region.
In 2024, DWTC hosted 100 major events, generating an economic output of Dh22.35 billion and creating over 85,000 jobs across the meetings, incentives, conferences, and exhibitions (MICE) sector. These events attracted more than two million visitors, including 936,083 international attendees, underscoring Dubai’s status as a global hub for business and tourism.
Helal Saeed Almarri, Director-General of DWTC Authority, emphasized the strategic importance of these developments: “Every initiative at DWTC is focused on accelerating the growth of a future-ready economy—one that attracts global talent, empowers enterprise, and enables meaningful international collaboration.”
The expansion of the DEC is expected to significantly increase Dubai’s capacity to host large-scale events, from approximately 300 annually to over 600 by 2033. This growth aligns with the city’s broader economic objectives, including the D33 Agenda, which aims to position Dubai among the top three global economic cities by 2033.
As Dubai continues to invest in its infrastructure and diversify its economy, initiatives like ‘Rise’ and the expansion of the DEC are poised to play a pivotal role in shaping the city’s future. By fostering innovation and collaboration across sectors, Dubai aims to create a sustainable, inclusive, and forward-looking urban environment.
Source: Gulf News
